Art Direction and Post Production of Reebok’s “Meet You There” Campaign (SS19) for SportScheck.

Shooting Spring/Summer in Berlin’s autumn? Let’s go!

With a flexible shooting structure and an amazing set of people, the footage for the campaign’s storyline was created despite the season’s weather conditions. To make the most of the client’s key communication channels, a communications strategy was designed, focussing on the synergies between SportScheck’s social media, blog and instore channels. Out of this approach, a holistic communication experience developed, taking the customers along the journey of these three unique women through Berlin and driving successful traffic to the POS.